In doing your web hosting search you will undoubtedly come across some bad web hosting reviews. Whether they be from “experts” or from customers, you should always be skeptical of what you read. There is no such thing as 100% customer satisfaction in any business. There are always going to be disgruntled customers. These customers also tend to be the ones who voice their opinions the most.
The truth is that bad web hosting reviews can be written by anyone, at any time, for any reason. If you’ve read about how affiliate programs work then you’ll get some insight into why you may see bad “expert” reviews on web hosting companies. The short of it is that almost every web hosting review site is owned and operated by an affiliate, meaning that they get a commission from a web host every time someone signs up through their website. If a certain affiliate doesn’t like a web host for whatever reason, they will write a horrible review for that host, whether it’s true or not, just to tarnish their reputation. This, in turn, leads to less sales.
User reviews are very rarely monitored by these affiliates, which means that anybody can write a review for a company for any reason. The vast majority of bad user reviews are from angry customers who did something wrong to either break their website or get suspended, then blame it on the web hosting company. Some customers simply flat out refuse to acknowledge that what they did was their fault and go write a scathing review about how horrible the service is.
That’s not to say all reviews are fake. What you should look for are trends. If you find nothing but bad reviews for a certain company you should steer clear. If there isn’t one person, customer or expert, who has written a good review for a web host it’s telling.
It would also be helpful to check WebHostingtalk.com. This is a forum dedicated to web hosting where you will get pretty straight answers about a web hosting company, from experts and users alike. It’s not affiliate based so the reviews won’t be as biased.
Last, but certainly not least, test the host for yourself. Any host worth your money will have some sort of money back guarantee. Give a host a shot, and if you don’t like it, get a refund. It’s the best way to tell if the web host is right for you.